Hi, I’m Lloyd, a creative brand builder working in Brisbane.

Prior to working in a creative agency, I ran my own record label in the UK and steered the creative direction of a number of well-known music producers.

The music industry is famous for its competitive nature, and that's where I first experienced the challenges of running a business and jostling for position in an extremely competitive market.

Through hard work and determination, my record label eventually succeeded, but along the way, I learned that there were more effective processes that would have made my journey to success quicker and more profitable.

I would watch how brands like Ministry of Sound would release music in a very similar style to my label but enjoy considerably more success.

Through these experiences, I learned that behind every successful brand is a top-notch strategy, a well-articulated brand identity, and a team working with clarity towards a well defined mission.

It is with these real-world insights and a passion for both business and design that I carved out a niche where I have developed skills and processes that transform businesses through the power of a brand and help them cut through the noise.

Ultimately, I not only love what I do, but I love what my clients do.

Today I design and grow brands for small businesses, corporations and government agencies in Brisbane, Sunshine Coast, Gold Coast, Moreton Bay and City of Logan, in fact, right across South East Queensland and beyond. Check out some of my work here..